International Business Sim

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1. Which test market did you select and what was your rationale for choosing that market?  Show me the data that you used to support your decision, in addition to any qualitative rationale you might have
2. How much Fixed capacity did you decide to invest in?    And why?   Please justify your decision. Show me your numbers (your demand projections and manufacturing capacity calculations) that support your decision.  (Use the HOW TO Guides in Course Information to help you with your analysis.You can attach the excel spreadsheet, if you like, to show me your analysis)

3 Discuss in full detail the setup of your web sales and center such as productivity, creating traffic, cost and expected sales. Web sales in this simulation are important as you determine whether to open sales offices or conduct business via the web

Reminder:  You should plan to make your initial post early in the week.  I will most likely have comments on your post, which you will need to address if you want to earn full credit for the week’s DB.
Be sure you check back on the DB after you make your initial post. Reply at least twice to your peers and/or instructor.

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